Services

We work flexibly in the following complementary areas because we know your needs are unique to you - just tell us what you’re looking for!

Strategic counsel

Helping you frame your unique ‘why’, to engage partners and supporters.

  • Strategic thought partnership for C-suite and senior leaders: Crafting a coherent, compelling story you can share with confidence. We’ll help you get to the heart of who you are and your unique contribution to the world.  

  • Narrative framework, mission and message alignment: We’ll build you a narrative architecture and nested series of messages that explain your unique story and all its parts, so others want to partner with and support you. For individuals, we’ll create a Leader Narrative - part-biography, part-script – that connects who you are with what you do and those you seek to serve and inspire.  

  • Positioning: We’ll help manage and enhance reputation, map stakeholders, competitors, peers and constituents to develop engagement- and community-building strategies to align audiences, calls-to-action and goals.

Rajesh helped us create clear, compelling and consistent messaging. We are more focused in how and when we share Feeding America’s story with the world.

Jenny Arnold
Vice President, Communications, Feeding America

I learned so much from Rajesh about how to plan and create content that connects human stories of progress to global issues and our own mission. He operates at a bird’s eye level, able to clearly see the link from the big picture to people’s lives - and he’s also an eagle-eyed editor with acute attention to detail so the story we tell or pitch is exactly right.

Megan Rabbitt
Director of Media and Content, UN Foundation.

Content and storytelling

You know your story, now how do you share it with the world?

  • Content, campaign and storytelling strategies for earned, owned and partner channels aligned with mission, message and goals.

  • Designing and planning audience-targeted multichannel outputs and assets.

  • Production oversight and asset quality control.

  • Versatile writing and editing from on-the-ground human-centered storytelling to distilling technical information and complex processes for broader audiences.

Coaching and capacity building

Helping you and your teams make the most of any opportunity.

  • Media, public speaker and executive presence training: For individual leaders we’ll help you reframe and shape your approach to own any opportunity and bring audiences along. 

  • Training for communications teams for better on-the-ground story gathering, content creation and production.

  • Individual and group storytelling coaching and direction for broadcast and live performances.

Rajesh gave me practical tools and - more importantly - a powerful psychological frame that I can now adapt for any audience and moment. Within hours I used my training in a media interview and a Board presentation - both went great!

Charles Dennis
CEO Feeding America Kentucky’s Heartland.

Hosting and moderation

Adding polish, professionalism and punch to your events and outputs

  • Shaping, hosting and moderating events, panel discussions, galas, including in-person, virtual and hybrid. 

  • Video and audio broadcasting and hosting including podcasts and voiceovers, 

  • Producing, hosting and performing live storytelling shows.

Rajesh is a master communicator. He was instrumental in coordinating with a team from multiple parts of the UN to shape content, flow and narrative for the UN’s major Summit of the Future Action Day on A Sustainable Future for All. And as host of the entire 6-hour event his sharpness, energy and time-keeping kept world leaders, celebrities, experts, youth activists and the 800-strong audience fully engaged.

Astra Bonini
Chief, Integrated Policy Analysis Branch, UN Department of Economic and Social Affairs

Case Studies

United Nations Foundation

The UN Foundation lacked a clear message about its purpose and was known mainly through the campaigns and initiatives housed within. We created a narrative architecture that laid out UNF’s unique ‘why’ and value-add to the UN and how all its campaigns and initiatives connect to that. The new architecture formed the core of a new website and public presence.

COVID-19 Fund

As COVID-19 spread, the UN urgently needed funds to help lower income countries respond. In four days, we created and launched the Solidarity Response Fund campaign – a unique way for anyone anywhere to support the UN’s global pandemic response. 

The campaign raised over $200m in six weeks including from more than 100 global companies, dozens of celebrities, and partnerships with Global Citizen, Tiltify, and Nasdaq among others. It funded half of all protective medical supplies sent to lower income countries from the UN’s health agency. The campaign won eight awards for creativity, adaptability and results.

Feeding America

Different teams at Feeding America described its work in inconsistent ways and were unsure how to describe its initiatives on equity and climate. We built an org-wide narrative framework and an in-house Messaging Center and team to craft, share and update approved key messages and key calendar moments. We then rolled this out to the Feeding America food bank network. 

Internal and food bank feedback was overwhelmingly positive with key messages used by teams for different purposes and audiences.

Growing A Better Future

For Feeding America’s 2024 annual conference we created and hosted a live 2-hour storytelling show in front of an 800-person audience including individual storytellers, panel discussions, audience interaction and video content. 

For the show, we conceived and produced Growing A Better Future, a short film about a Feeding America-supported project to advance health, nutrition and equity at Tougaloo College in Mississippi – a storied civil rights location.  

We also created Heart of Turtle Mountain, an animated film about a Native American activist now working to reduce hunger and increase opportunity in his North Dakota homeland. It was animated by a Native artist from the same community.

Summit of the Future

The UN asked us to help shape and host its major 2024 Summit of the Future Action Day, a six-hour live event at UN HQ in New York with world leaders, ministers, UN officials, activists, celebrities and advocates designed to lay out concrete policy pathways to unlock progress on critical issues from climate to sovereign debt to Security Council gridlock. We helped articulate clear goals, create a unifying narrative across the day, script and design each panel discussion, embed audience interaction and host the whole event. Watch the livestream here.